Wednesday 11 October, 9.30 am – 1.00 pm. Accreditations and networking: 9.00 am
The theme of the product, “undertaking design” through the production of industrial products, is faced from the standpoint of innovation, acknowledging the widespread capacity to make beautiful and functional products. The focus is on strategies, visions and reflections that orient productions towards competitiveness and attentiveness to the new demands of the end users. Engaging in design covers the production and distribution processes, and the personalization, maintenance, and sustainability of products and services become new selection criteria of the market.
Monica Pedrali, CEO – Sales and Marketing Director Pedrali Spa
Denis Santachiara, Designer, writer
Frida Doveil, Architect and writer
Daniele Lago, Managing Director and Head of design of Lago SpA
Luciano Galimberti, National President of the Industrial Design Association
Coordinator: Cesar Mendoza – ADI Delegation of Piedmonte and Val d’Aosta